Kids Kloset
As the Marketing Lead for Kids Kloset, a brand specialising in children's fashion, I played a pivotal role in shaping the brand's online presence and driving its marketing strategy. My key responsibilities included:
Website Development: I designed and developed the Kids Kloset website from the ground up, ensuring it was user-friendly, visually appealing, and optimized for e-commerce. The site showcases the brand’s unique offerings and provides a seamless shopping experience for our customers.
Creative Direction: I led and directed all photo and video shoots, working closely with stylists, and models to capture the essence of Kids Kloset. My focus was on producing high-quality visuals that resonate with our target audience, reflecting the brand's playful and stylish identity.
Social Media Management: I managed and curated content for all of Kids Kloset’s social media platforms, including Instagram, Facebook, and X. Through strategic planning and engaging content, I successfully increased our online following and engagement, helping to grow the brand’s presence and reach within the children’s fashion market.
Under my leadership, Kids Kloset experienced significant growth in both online traffic and customer engagement, solidifying its position as a go-to destination for stylish children’s apparel.